The music and entertainment industry are not known for decades-long careers from Rock and Pop artists. In fact their legends have codified in the mind of pop culture that few if any artists expect to claim long term success due to the highly competitive landscape and shifting sands of a trend-laden, non-artist friendly business. This makes the story of HANSON’s 32-year long career, more than 20 of it as an independent artist, all the more rare.
Over their 32-year career so far HANSON has been defined by their commitment to sustain and survive many seasons while keeping the focus on their own creative ambition and belief in the power of music to bring people together. Having sold over 16 million albums and millions of concert tickets, the band has long secured a permanent place in music history, but for a band only just crossing the threshold of their 40’s, their greatest achievement may still be ahead of them.
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